ebebek’s Revenue for the Third Quarter of 2025 Increased by 18.1 Percent to TRY 6.9 Billion

ebebek, a leading brand in Turkey’s mother and baby products sector, announced its third quarter 2025 financial results. Beyond revenue growth, the company also drew attention with strategic initiatives aimed at increasing customer satisfaction and loyalty. According to the consolidated financial statements prepared in line with inflation accounting practices, ebebek increased its revenue in the third quarter of 2025 by 18.1 percent compared to the same period of the previous year, reaching TRY 6.9 billion. For the first nine months of 2025, EBITDA increased by 23.1 percent to TRY 2.4 billion, while the EBITDA margin improved by 1 percentage point to 12.6 percent.

ebebek completed the third quarter of 2025 with a strong operational and strategic performance, standing out not only for the improvement in its financial indicators but also for its investments in the parent experience, digital transformation, and its omnichannel infrastructure. Based on the consolidated financial statements prepared under inflation accounting practices, ebebek raised its third quarter 2025 revenue by 18.1 percent year-on-year to TRY 6.9 billion. According to the results published on the Public Disclosure Platform (KAP), the company reported a net profit of approximately TRY 177 million in the same period. In the first nine months of 2025, ebebek increased EBITDA by 23.1 percent to TRY 2.4 billion and improved the EBITDA margin by 1 percentage point to 12.6 percent.

Increasing its number of stores in Türkiye to 286 in the third quarter and operating 3 stores in the United Kingdom, ebebek maintained balanced growth across physical and digital channels supported by its omnichannel infrastructure. During the third quarter, store visitors in Türkiye reached 13.5 million, while visits to ebebek.com reached 31.6 million. In parallel, total units sold exceeded 27.4 million, representing a 20.8 percent increase compared to the same quarter of 2024.

Commenting on the results, Halil Erdoğmuş, Group CEO of Ebebek Mağazacılık A.Ş., stated: “In the third quarter of 2025, we continue to move forward with balanced and sustainable growth in line with our strategic objectives. Enhancing the parent experience, making in-store processes more efficient, and strengthening our digital channels remain among our priorities. During this period, we have progressed as planned in both our domestic and international operations, focusing on building a strong connection with parents in every market. As part of our global growth strategy, we plan to open our first physical store in Erbil, Northern Iraq—an agreement for which we have already been signed—in the first quarter of 2026. Combining the retail experience with innovations in digital channels brings significant gains for our brand in terms of operational excellence and service quality. In the period ahead, we will further reinforce this approach, continue to develop solutions that make parents’ lives easier, and sustain our growth both nationally and internationally with our strong financial structure.”